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Assistant Editor, ASCD

Associate Director for Publishing, Congressional Research Service (CRS)

Production Editor (short-term consultant), World Bank Publishing Program

Director, Publishing Operations, American Psychological Association (APA)

SVP, Finance, First Book

Development Coordinator, First Book

Director of Digital Strategy & Content, First Book

Senior Director, Digital Marketing Strategist, First Book

Publications and Content Marketing Specialist, The Association for Talent Development (ATD)



Posted February 8, 2020
Assistant Editor, ASCD

POSITION SUMMARY
The Assistant Editor provides administrative and editorial support for the Content Acquisitions unit, which pursues, acquires, and shapes content for ASCD’s books, quick reference guides (QRGs), and other programs, products, and services. The Assistant Editor helps manage acquisitions processes, including peer review; drafts contracts; assists with development editing; supports author care and book promotion efforts; and frees up time for the Acquisitions Editors to focus on their core revenue-generating work.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

  • Supports the Content Acquisitions unit in acquiring and developing 45 to 50 revenue-generating book and QRG projects per year.
  • Researches topics and authors and the competition, generates and analyzes sales reports, and gathers other data and information to support strategic planning and acquisitions decisions.
  • Facilitates the internal and external review of content proposals and serves as administrator for the online peer review system. Reviews book proposals and magazine article submissions alongside editorial colleagues and makes publishing recommendations.
  • Drafts book and QRG contracts and amendments, processes signed contracts and creates contract summaries, maintains the Product Release Chart, and helps schedule projects in Clarizen.
  • Assists with development editing on manuscripts in the pipeline, including evaluating content, providing feedback to authors, organizing figures, reviewing permissions, and running manuscripts through plagiarism software and analyzing the results. Assists the book editors with copyediting, proofreading, checking references, and other editorial tasks.
  • Supports author care and book promotion efforts, including planning annual author and consultant dinner, designing promotional flyers, serving as managing editor for author newsletter, running exhibit booths at education conferences, organizing book signings, and attending conferences as an ASCD representative.
  • Responds to requests for information from authors and colleagues, drafts reports, maintains unit files and procedure documents, initiates process improvements, orders books and supplies, tracks budget expenses, submits books for awards, schedules and helps plan meetings, and completes other administrative tasks.
  • Contributes to a variety of projects independently and in a project-based, team environment. Serves on organizational teams and ad hoc groups and assists Publisher with special projects, as needed.

QUALIFICATIONS

Knowledge

  • A four-year college degree in a relevant field of study is preferred.
  • In-depth knowledge of office administration procedures is required.
  • General understanding of publishing processes and copyright law is required.
  • Knowledge of technology and applications for collaboration, information sharing, and document management systems is preferred.
  • Knowledge of the K–12 education field is desirable.

Skills and Abilities

  • Ability to organize and prioritize work, adhere to deadlines and timelines, and adapt quickly to changing schedules.
  • Ability to work collaboratively on teams.
  • Ability to work on multiple projects and assignments simultaneously.
  • Ability to provide superior customer service to both internal and external customers.
  • Strong verbal and written communication skills.
  • Ability to effectively evaluate content and develop feedback, and strong copyediting skills.
  • Ability to effectively present information and respond to questions from staff, managers, executives, authors, and the public.
  • Ability to use interpersonal skills to build and maintain effective relationships.
  • Ability to read, analyze, and interpret general business information such as reports, instructions, guidelines, procedures, and communications.
  • Ability to apply sound judgment in decision making and problem solving, and when making recommendations for process improvements.
  • Ability to pay close attention to detail and proofread work product to maintain high-quality standards.
  • Ability to create and maintain Excel spreadsheets and databases.
  • Ability to use Windows, Microsoft Office (e.g., Word, PowerPoint, and Outlook), Internet browser applications, and other basic office software.
  • Ability to learn and use web-based office applications for online collaboration, document/content management, and intranet management (e.g., SharePoint).
  • Ability to perform basic math calculations.

Experience

  • Three or more years of experience working in a publishing organization, news organization, or education association (e.g., as administrative assistant, editorial assistant, publications specialist, paralegal), including experience with copyediting and proofreading documents, is required.
  • Experience administering web-based office applications for online collaboration, document/content management, and intranet management is helpful.

WORK ENVIRONMENT

  • Normal demands associated with a deadline-driven office environment.
  • The noise level is generally quiet to moderate.
  • Daily contact with external customers, vendors, colleagues, associates, supervisors, and staff at all levels of the organization.

PHYSICAL DEMANDS

  • Ability to remain at a desk for extended periods of time.
  • Ability to communicate and exchange information with others.
  • Ability to move about to coordinate work in areas of varying heights.
  • Ability to perceive and inspect records in a document management system.
  • Ability to see in color or use appropriate technology for editing purposes.
  • Ability to operate general office equipment.
  • Ability to travel to off-site meetings and set up exhibit booths.
  • Ability to occasionally lift, carry, move, or position objects weighing up to 10 pounds.

This position description summarizes the main duties of the job. It neither prescribes nor restricts the exact tasks that may be assigned to carry out these duties. This document should not be construed in any way to represent a contract of employment. Management reserves the right to review and revise this document at any time.

Key Position Designation: Certain positions are essential to providing immediate and continuing support for operations or support functions during an emergency or building closure. Employees who hold these positions may be required to work (at their worksite or remotely) when other employees are not required above. Please refer to the General Information section above to determine whether this position is considered a key position.

Apply here: https://theapplicantmanager.com/jobs?pos=ai321&fs=1.0em




Posted February 8, 2020
Associate Director for Publishing, Congressional Research Service (CRS)

The Congressional Research Service (CRS) works exclusively for the United States Congress, providing objective, nonpartisan research and analysis to committees and Members of the House and Senate. CRS seeks a senior level executive to serve as an Associate Director and lead its Office of Publishing (PUB).

This position serves as the head of CRS’s Office of Publishing with overall responsibility, as well as delegated authority, for the oversight and administration of broad, emerging, and/or critical CRS programs and operations.

In this capacity, and reporting directly to the Director of CRS, the Associate Director will be responsible for directing various aspects of the Service’s editorial and publishing programs including designing and editing text-based research products, visual information services and products, geospatial information systems services and products, quality assurance, and product support functions. The Associate Director is also responsible for directing the information architecture functions relevant to information research management, which includes overseeing areas such as taxonomy development, content management, search engine optimization, records management, including digital records management activities, and data analytics for CRS and client-facing information management tools (e.g., CRS.gov).

The Associate Director serves as the top technical authority on matters of editorial and publishing policy, and on matters relating to the information architecture, information research management, and data analytics for the activities mentioned above. In addition to managing the administrative and human resource management functions relative to the staff supervised, the Associate Director also serves as a principal advisor to the CRS Director and Deputy Director, and members of the CRS Research Policy Council on functions, programs and services under the office’s responsibility.

CRS is fully committed to workforce diversity. Interested applicants must apply online https://www.usajobs.gov/GetJob/ViewDetails/558381900.




Posted January 12, 2020
Production Editor (short-term consultant), World Bank Publishing Program

Background and General Accountabilities
The World Bank Publishing Program works to advance the World Bank’s knowledge-sharing objectives by developing, producing, licensing, promoting, distributing, and preserving print and electronic publications that disseminate the Bank’s knowledge, research results, and data. The Publishing Program also works to ensure that the Bank’s publishing effort is cost-effective and environmentally responsible.

The program is in search of a short-term consultant to carry out the role of production editor through June 2020. The production editor will work on site at World Bank offices in Washington, DC. The ideal candidate brings a strong editorial background combined with experience coordinating the publishing process for books.

Duties and Accountabilities

  • Project manage the publishing process for assigned books.
  • Monitor and manage workflow to ensure that established standards, schedules, costs, and quality are met.
  • Coordinate and oversee the work of external vendors/consultants to ensure adherence to World Bank standards and project timelines.
  • Advise the author/client on copyediting, design, typesetting, and manufacturing requirements and standards in addition to cost and service dimensions.
  • Maintain ongoing contact with the author/client throughout the life cycle of the project, ensuring that the author/client understands the process and the tasks that they are required to carry out, and serving as a liaison between the author/client and the hired vendors/freelancers.
  • Update database records for those portions of a project under the consultant’s oversight.
  • Create purchase order and line item requests as needed when hiring vendors/freelancers.

Requirements

  • Be familiar with the publishing process and preferably have publishing project management experience.
  • Be able to create, monitor, and revise project schedules, with an eye toward client needs and deadlines.
  • Be capable of anticipating author/client questions and needs; exhibit a solutions-oriented approach in responding to those questions and needs.
  • Value working in collaboration with others and be willing to contribute to the work of others.
  • Be capable of working independently to meet deadlines, including adjusting priorities when needed.
  • Be able to communicate clearly and effectively by email, phone, and in person.
  • Have a strong editorial background.
  • Preferably, be conversant in rights and permission issues.
  • Be proficient in Word and have basic knowledge of Excel and PowerPoint. Will preferably also be experienced with Adobe Acrobat (especially Commenting tools).
  • Preferably, be familiar with image formats and resolution requirements.

Education

  • Bachelor’s degree required.
  • Minimum of 5 years of publishing experience, including significant editorial experience.

To Apply
Qualified candidates are invited to send a cover letter and resume to cfisher@worldbankgroup.org.

About the World Bank
The two-fold mission of the World Bank is to end extreme poverty and promote shared prosperity. The World Bank comprises two of the five institutions that constitute the World Bank Group: the International Bank for Reconstruction and Development (IBRD) and the International Development Association (IDA). IBRD is a global development cooperative owned by 189 member countries. As the largest development bank in the world, it supports the World Bank Group’s mission by providing loans, guarantees, risk management products, and advisory services to middle-income and creditworthy low-income countries, as well as by coordinating responses to regional and global challenges. IDA is one of the largest sources of assistance for the world’s poorest countries and is the single largest source of donor funds for basic social services in these countries. Overseen by 173 shareholder nations, IDA aims to reduce poverty by providing loans and grants for programs that boost economic growth, reduce inequalities, and improve people’s living conditions. IBRD and IDA share the same staff and headquarters and evaluate projects with the same rigorous standards.




Posted January 5, 2020
Director, Publishing Operations, American Psychological Association (APA)

The American Psychological Association (APA), a leading scholarly and professional society based in Washington DC, with a large publishing program of journals, books and online solutions for scholars and students, is looking to hire a Director of Operations for its publishing organization.

The position reports to the Head of Business & Planning acts as the primary liaison to other APA teams and departments, in support of the association’s publishing priorities and the broader association.

The Director of Operations will oversee core operational capabilities and processes across the publishing organization, manage key projects aimed at improving execution against the publishing strategy, ensure alignment across the various publishing functions, and liaise directly with stakeholders across the association to make sure we effectively and efficiently serve our customers.

The ideal candidate has extensive experience managing and improving operational processes of publishing programs at large scholarly associations, or not for profit organizations

Education and Experience Required:

  • Bachelor’s degree required. Master’s degree preferred
  • Professional development and certifications in operational methodologies (for example Agile, Lean, Project Management) strongly preferred
  • 8 years of progressive experience in an complex organizational environment including supervisory and administration experience
  • Minimum of 5 years of experience working in scholarly association with book and journal programs or working within a non profit environment preferred

Interpersonal and Technical Skills Required:

  • Exceptional interpersonal skills, organizational skills and managerial ability
  • Ability to interact and influence at senior level of organization and work strategically and collaboratively across functions, teams, levels and departments towards shared goals
  • Established skills in planning and managing multiple and diverse organizational needs
  • Ability to think long term and strategically while balancing competing needs
  • Demonstrated ability to provide high level of service, creativity and work ethic
  • Develop relationships and establish collaboration with partners and colleague
  • Experience with book and journal fulfillment systems and processes required
  • Experience managing relationships with printers and book resellers such as Amazon required
  • Experience in process improvement projects and initiatives required
  • Experience with project management software tools.
  • Experience with Microsoft Office Suite.

Responsibilities:

  • Manage the book and journal fulfillment processes with APA departments and external partners
  • Represent APA Publications on cross functional agile teams
  • Establish, track and manage service level agreements between key APA departments regarding the fulfillment of books and journals
  • Optimize services levels and results from external fulfillment and printing partners
  • Provide operational and project management support to APA Publishing at the direction of the Head of Business & Planning
  • Explore and recommend operational improvement projects across APA Publishing where appropriate
  • Manages successful completion of all tasks assigned including managing contracting process and ensuring compliance of vendor service level agreements.
  • Responsible for program management and risk mitigation strategies to ensure all milestones are met. Participates in special projects as required.
  • Supervise permissions staff and B&P coordinator

About APA:
The American Psychological Association (APA) represents 118,400 psychologists, students, and affiliates, primarily in the U.S. and Canada but also in other countries around the world. APA is a scientific and professional organization categorized as a 501(c)(3) and has an annual operating budget of about $110 million. Along with its 501(c)(6) companion organization, APA Services, Inc., APA has about 600 employees. The American Psychological Association is located at 750 First Street, NE, Washington D.C., near Union Station. It is Metro accessible from the Red Line, VRE (Virginia), and MARC (Maryland/ West Virginia) commuter trains. For more information, please visit www.apa.org/.

Application Instructions:
Qualified candidates must apply online through APA’s applicant system and attach a resume and cover letter specifying your salary expectations. Applications that are submitted without both documents are considered incomplete and will not be reviewed for consideration. Candidates that are invited for an interview will be asked to produce a writing sample. Once your application is submitted, you will receive a confirmation email. Please make sure to check your Spam folder if you do not receive an email from us.

The American Psychological Association is an Equal Employment Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, or any other protected categories covered under local law.




Posted January 5, 2020
SVP, Finance, First Book

About First Book: First Book (https://firstbook.org) believes that education offers children the best possible path out of poverty. Since 1992, First Book has distributed more than 185 million books and educational materials to children from low-income families. Reaching 5 million children from birth to age 18 annually, First Book has built the country’s largest and fastest growing network of educators serving kids in need. Today First Book reaches 450,000 educators nationwide with an additional 1,000 joining every week. In addition to our work in the United States, First Book also distributed books to children in more than 30 countries last year.

A recognized leader in social enterprise, First Book harnesses the power of the private sector to advance social change. First Book has also been highlighted for its innovation and impact by the Schwab Foundation for Social Entrepreneurship, the World Economic Forum and in case studies at Columbia Business School, Wharton Business School, the Yale School of Management, and the London School of Economics. Finally, Charity Navigator recently awarded First Book its highest rating, including a perfect score for Accountability & Transparency.

About the position: The ideal candidate for the SVP, Finance role is an experienced, highly qualified financial leader who is ready for a stimulating and unique challenge. The SVP of Finance will lead a finance team as well as participate as a corporate senior team member as well as create strategies aligning financial policies and procedures with company objectives.

Essential Duties and Responsibilities:

  • FINANCE DEPARTMENT MANAGEMENT. Lead and oversee the Finance department staff and workflow to maintain organizational financial health. Includes:
    • Assuring efficient and accurate core accounting functions including cash management, daily financial operations, record-keeping;
    • Maintaining prompt production of monthly income statements and balance sheet;
    • Maintaining and monitoring strong internal controls and safeguards.
  • OPERATIONS, PROCESSES AND REPORTING. Manage the financial reporting and forecasting process. Includes:
    • Monitoring cash flow and capital requirements;
    • Preparing budget and performance evaluation, and supporting budgeting process for grants;
    • Working with other teams on integrated processes and management for inventory and other assets of the organization;
    • Responsible for the timely, accurate financial reporting and analysis to key stakeholders internally and externally, including the Board of Directors;
    • Implementing proper metrics with the Operations and Executive Teams for measuring the financial and operating performance of First Book.
  • AUDIT AND TAX PREPARATION. Participate in and oversee the prompt and accurate preparation of annual audit and tax documents with First Book’s accounting firm, and logistics and warehouse partners.
  • TEAM COLLABORATION. First Book is a highly collaborative organization and it is essential the SVPs work seamlessly across departments as a Senior Team. Includes:
    • Being a thought partner to the CFO/Executive Team and EVPs;
    • Providing valuable strategic and financial analysis and insights as a business partner with all department teams;
    • Supporting key decisions by producing financial models and making substantive recommendations.

Qualifications:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Understands current and new accounting regulations as well as how they will impact the business;
  • Possesses a strong business acumen and judgment, able to think strategically about business issues.
  • Over 10 years’ experience in a senior level finance or accounting position
  • Experience in developing a variety of budgets
  • Experience leading a highly effective finance / accounting department with specific ability to make the department a team player in a collaborative organization
  • Ability to provide leadership and coordination of financial functions and their applications toward larger organizational strategy
  • Familiarity with Accounting Seed or similar integration system is helpful.

Education:
BA/BS required. A degree with concentration in Finance, Accounting, or Business preferred, CPA required.

TO APPLY:

Candidates are invited to submit a resume, and a cover letter that details your interest in the position, to http://firstbook.force.com/careers. If you need assistance applying please reach out to Ashley Jones, 202-499-5935.




Posted January 5, 2020
Development Coordinator, First Book

About First Book: First Book (https://firstbook.org) believes that education offers children the best possible path out of poverty. Since 1992, First Book has distributed more than 175 million books and educational materials to children from low-income families. Reaching 5 million children from birth to age 18 annually, First Book has built the country’s largest and fastest growing network of educators serving kids in need. Today First Book reaches 435,000 educators nationwide with an additional 1,000 joining every week. In addition to our work in the United States, First Book also has distributed books to children in more than 30 countries.

A recognized leader in social enterprise, First Book harnesses the power of the private sector to advance social change. First Book has also been highlighted for its innovation and impact by the Schwab Foundation for Social Entrepreneurship, the World Economic Forum and in case studies at Columbia Business School, Wharton Business School, the Yale School of Management, and the London School of Economics. Finally, Charity Navigator recently awarded First Book its highest rating, including a perfect score for Accountability & Transparency.

About This Position: The Development Coordinator is an essential part of the First Book team, providing critical support for the Vice President of Development and the Development department which raises funds from and with individuals, foundations, and community volunteers in support of the organization’s goals and mission. The position demands the highest attention to detail, a desire to work efficiently and improve systems and processes, and a passion for internal and external customer service.

Essential Duties and Responsibilities

  • Manage/oversee donor database in Salesforce including the entry of all donation information into database (manual and automated) and the development of standard protocols and systems management.
  • Create, customize, and manage all donor lists, campaign creation, fundraising reports, and dashboards using Salesforce and Pardot, ensuring data accuracy.
  • Work proactively with the Finance department to ensure accuracy in donation records and regular reporting for the Development function at First Book.
  • Generate and customize, as necessary, donor acknowledgement letters and other correspondence to ensure timeliness of communications to donors.
  • Research and create detailed profiles for major donor and foundation grant prospects.
  • Assist with donor relations, donor communications and campaigns, and grant applications and reports.
  • Contribute to team brainstorms, strategic and operational planning exercises.
  • Represent Development team at internal interdepartmental planning, data management, and IT meetings.
  • Various administrative duties and other tasks as assigned.

Education and/or Experience:

  • Bachelor’s degree required.
  • Experience with Salesforce required; Salesforce Admin Certification or equivalent experience is a plus. Salesforce NPSP Certification strongly preferred.
  • Experience with Classy or comparable peer to peer fundraising system, Pardot or comparable email and list management system, and/or Confluence and Jira for knowledge and case management a very strong plus.
  • Fundraising experience preferred; customer service experience a plus.
  • High degree of proficiency in MS Office including Excel, Word, and PowerPoint.
  • Desire to collaborate to build a robust development program.

Those who thrive at First Book tend to possess these qualities:

  • An entrepreneurial spirit, this is core to First Book’s DNA. Must be a tenacious self-starter with intellectual curiosity.
  • A passion for First Book’s mission and vision for the future.
  • Excellent organizational and time management skills.
  • Highly detail-oriented, loves problem-solving and working with systems.
  • Strong verbal and written communication skills; strong and patient presence on the phone.
  • Must enjoy working in a fast-paced environment and multi-task with ease.

To Apply: Candidates are invited to submit a resume and a cover letter to http://firstbook.force.com/careers. If you need assistance applying, please call Ashley Jones at 202-499-5935.




Posted January 5, 2020
Director of Digital Strategy & Content, First Book

About First Book: First Book (https://firstbook.org) believes that education offers children the best possible path out of poverty. Since 1992, First Book has distributed more than 185 million books and educational materials to children from low-income families. Reaching 5 million children from birth to age 18 annually, First Book has built the country’s largest and fastest growing network of educators serving kids in need. Today First Book reaches 450,000 educators nationwide with an additional 1,000 joining every week. In addition to our work in the United States, First Book also distributed books to children in more than 30 countries last year.

A recognized leader in social enterprise, First Book harnesses the power of the private sector to advance social change. First Book has also been highlighted for its innovation and impact by the Schwab Foundation for Social Entrepreneurship, the World Economic Forum and in case studies at Columbia Business School, Wharton Business School, the Yale School of Management, and the London School of Economics. Finally, Charity Navigator recently awarded First Book its highest rating, including a perfect score for Accountability & Transparency.

About the position: We are looking for someone to join First Book’s marketing and communications team: an independent, multi-skilled, hard-working expert in all things digital strategy and content. Specifically, we need someone to develop strategy and manage First Book’s organic and paid social media initiatives, including managing a community currently at around 450,000 followers across multiple platforms (assisted by the communications coordinator), develop diverse content assets from video to infographics to help us grow and engage our audience. In addition, the Digital Strategy and Content Director will be responsible for the editorial calendar for First Book’s blog, work with the communications coordinator to monitor and respond to audience analytics; and handle aspects of brand management.

The candidate we have in mind will be someone with a demonstrated ability to meet organizational goals using a diverse strategy of original and curated content, supervising the process from conception through execution. This individual must be a skilled storyteller who is comfortable using video, graphics, and text to convey messages across a wide variety of media, from press, to website, to social media. From day one, the Content Director will need to focus on developing and maintaining a content strategy and editorial calendar that will engage individuals, schools and community groups to expand the reach of First Book’s resources, increasing online donations and growing our list of email subscribers, as well as plan for and assist in the analysis of the data from the content campaigns.

Essential Duties and Responsibilities:

  • Serve as primary First Book content strategist and producer, pulling in specialists where needed, to conceptualize and create content deliverables ranging from native articles, custom videos, microsites, social media campaigns, infographics, etc.
  • Serve as primary video producer and editor, managing all video projects from concept through to filming, editing, and launch. Manage vendors associated with video projects.
  • Managing the editorial schedule for all First Book content platforms and channels, both managing the U.S. strategy and assisting the Canadian team in repurposing content:
    • Blog, including creating or assigning new bog posts on a weekly basis and cultivating guest bloggers from the worlds of education, nonprofits and social enterprises
    • Web site
    • Social platforms
    • Content syndication outlets, whether through First Book partners or through content syndication engines
    • Coordinate efforts with press calendar managed by the Senior Director/Communications
  • Manage First Book’s presence and online social media community on Facebook, Tumblr, Twitter, Instagram, YouTube and Pinterest, supervising and collaborating with other Marketing Communications staff to curate and create content:
    • Monitor and join conversations about First Book and other topics relevant to our mission across the web
    • Cultivate and create a strong sense of community among First Book’s existing social media audience; react and respond quickly to conversations and comments directed at First Book and our major partners
    • Monitor and respond to negative comments and any issues that might affect First Book’s reputation or its partners
    • Directly manage and execute selected client social media campaigns and serve as a consultant to corporate and non-profit partners, and leading campaign strategy development and execution
    • Supervise and provide reporting on social media audience working within First Book’s social media measurement toolset.
  • Collaborate with internal teams to brainstorm and define innovative content marketing campaigns to enable stakeholders to meet their marketing objectives. Provide creative direction and brand guidance. Be an active voice to help ensure that all elements within integrated marketing campaigns are designed, produced, and deployed in a cohesive, seamless manner.
  • Review draft contracts with vendors to ensure product information, guarantees, and timelines are accurate and achievable
  • Provide regular feedback and insight on content trends and performance to First Book leadership. Includes direction of regular, thorough reports on First Book’s content efforts and impact.

Qualifications:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required:

  • In-depth knowledge and experience with content platforms, including video, web and social media platforms
  • Expertise in video production and editing skills
  • Expertise in graphic design, communications and creative services management
  • Strong project management or organizational skills, including ability to multi-task and work under tight deadlines
  • Excellent written and verbal communications skills; proficient editor and proofreader
  • Expertise with social media measurement tools
  • Expertise with standard content management systems (e.g. – WordPress)
  • Experience with principles of SEO and best practices for web writing and presence
  • Knowledge of the online community related to education, literacy, publishing and the social sector is a plus
  • Online partnership experience or cause marketing experience is a plus
  • Team player with an excellent sense of humor

Education and/or Experience:

  • Five plus years’ experience in marketing and/or communications
  • B.A./B.S. in marketing, business, communications, or a related field
  • Technical skills required: Expertise in Final Cut Pro, and Adobe Creative Suite, specifically Photoshop and InDesign.
  • Experience with social media measurement systems and Google Analytics. Experience with HTML a plus but not required.
  • Experience in online communications within social sector and knowledge of literacy issues and/or publishing highly desirable

TO APPLY:
Candidates are invited to submit a resume, and a cover letter that details your interest in the position to http://firstbook.force.com/careers. If you need assistance applying please reach out to Ashley Jones, 202-499-5935.




Posted January 5, 2020
Senior Director, Digital Marketing Strategist, First Book

About First Book: First Book (https://firstbook.org) believes that education offers children the best possible path out of poverty. Since 1992, First Book has distributed more than 185 million books and educational materials to children from low-income families. Reaching 5 million children from birth to age 18 annually, First Book has built the country’s largest and fastest growing network of educators serving kids in need. Today First Book reaches 450,000 educators nationwide with an additional 1,000 joining every week. In addition to our work in the United States, First Book also distributed books to children in more than 30 countries last year.

A recognized leader in social enterprise, First Book harnesses the power of the private sector to advance social change. First Book has also been highlighted for its innovation and impact by the Schwab Foundation for Social Entrepreneurship, the World Economic Forum and in case studies at Columbia Business School, Wharton Business School, the Yale School of Management, and the London School of Economics. Finally, Charity Navigator recently awarded First Book its highest rating, including a perfect score for Accountability & Transparency.

About the Role: This specific position oversees the development and execution of the digital marketing strategy to drive the distribution of resources through our e-commerce platforms via the use of multi-media marketing channels, as well as monitoring and enhancing the user’s experience. This position is responsible for leading and managing a small team around brainstorming and implementing new and innovative ideas to grow First Book’s network of educators and convert more members to users. The goal of this role and of this team is to engage educators and program leaders serving kids in need at every level of the sales funnel, so that more resources go out to those who need them most.

Essential Skills, Duties and Responsibilities Include the Following:
Other duties may be assigned.

  • Leading the creative development and execution of annual and quarterly multi-channel marketing and communication strategies to maximize the resources distributed to the First Book network via the First Book Marketplace. This includes:
    • Drafting strategy documents based on goals and performance indicators.
    • Creating and optimizing a marketing budget encompassing multiple marketing channels and funding sources.
    • Presenting strategy to external partners as it pertains to relationship development.
    • Gathering data to create business cases for any internal or external funding needed to execute on marketing strategy.
    • Crafting packages with our New Business team to fundraise for the budget required to execute on the strategy and further subsidize the low cost of books and resources for educators.
  • Developing and executing a digital ad strategy as laid out in the annual and quarterly multi-channel marketing and communication strategy. This includes:
    • Leading the team through the creative thinking needed to execute a successful ad strategy across multiple digital platforms. Guiding campaign design for custom audiences to increase brand awareness, promote registration, drive resource distribution, and achieve partner objectives.
    • Overseeing comprehensive reporting and campaign optimization through daily management to maximize conversion through each channel.
  • Guiding the team through creating custom landing pages, prospect nurturing experiences, and marketing assets to drive conversion beyond the initial ad click.
  • Staying current on user experience and e-commerce trends and championing new tactics to help the organization maximize their online reach to drive conversion.
  • Managing the internal cost and external costs of resources needed to continue to meet the organizational goals.
  • Leading the team in monitoring and enhancing the user experience of our e-commerce platform. Gathering data to create business cases for any internal or external funding needed to execute on desired enhancements.
  • Championing and socializing the team’s successful approaches and strategic needs – both within the organization and to external partners.

Education and Experience:

  • Bachelor’s degree required.
  • A minimum of 10 years of work experience required in the Digital Marketing space.
  • Must have experience leading a small digital marketing team and proven track record of driving e-commerce conversion and performance.
  • Must be knowledgeable and up to date on e-mail marketing best practices and maximizing marketing efforts in this space.
  • Experience with Facebook and Google ad placement and Google Analytics required.
  • Experience with affiliate marketing programs/tools and Kissmetics a plus.
  • Must have a firm grasp on user experience best practices in the digital space.
  • eCommerce Marketing and copywriting experience required.
  • Knowledge of IT processes required to help support in such cases as implementing new marketing or reporting tools.
  • Experience with Salesforce and Pardot or similar email marketing experience a huge plus.
  • Adobe Photoshop or other graphic design experience is a plus.
  • Must have an entrepreneurial spirit, proven track record for showing initiative, and a solutions-oriented approach to opportunities and challenges.
  • Must be a proven leader committed to the growth of a team.
  • Must possess a private sector head and a public-sector heart. Ability to leverage private sector experience in public sector preferred.
  • Must have the ability to work both independently and in a team environment.
  • Must be willing to travel several times a year.

TO APPLY
Candidates are invited to submit a resume, and a cover letter that details your interest in the position to http://firstbook.force.com/careers. If you need assistance applying, please contact Ashley Jones at 202-499-5935.




Posted November 30, 2019
Publications and Content Marketing Specialist, The Association for Talent Development (ATD)

The Association for Talent Development (ATD), is the world’s largest association dedicated to those who develop talent in organizations. ATD’s members come from more than 120 countries and work in public and private organizations in every industry sector.

We Are…
Publishing and books are a cornerstone of our non-profit business. ATD Press has hundreds of books that are considered the most respected in the Talent Development industry. Publications are written by industry thought leaders and offer anyone who works with adult learners the best practices, academic theory, and guidance necessary to move the profession forward. This is a pivotal time for ATD publishing, as ATD broadens its sales and marketing efforts for its growing list of books and publications and as it builds its publishing community to promote ATD.

This Role…
The Publications and Content Marketing Specialist will support the Marketing Manager by assisting with email and marketing campaign development, organizing, tracking, and facilitating marketing initiatives, management, and execution to drive business primarily for our publications program with some activities in support of community engagement programs. Daily activities include copywriting, email creation and deployment, website optimization and content updates, publications promotions, digital initiatives, and execution of assigned marketing tactics. Candidates should be self-starters who are comfortable taking initiative, able to quickly learn systems and technology, and eager to improve results.

Make an impact by…

  • Writes marketing copy and content for email, organic and paid social media, web, and print
  • Monitors performance metrics and provides weekly tracking analysis on email, social media, web, and print campaigns
  • Manages website content updates with a focus on user experience and optimization
  • Facilitates special tactics campaigns for publications and community engagement programs
  • Supports the development of marketing collateral, including direct mail, print/digital advertising, content, and social media graphics
  • Ability to work in partnership with a growing and changing team of marketing and training professionals who are results-driven and passionate about their work
  • An exceptional customer-first approach and an ability to interface with authors about their books and marketing best practices
  • Helps develop campaigns and strategies to increase market exposure and generate new business and audience acquisition
  • Processes data to curate targeted marketing lists
  • Executes, controls, and closes the loop on assigned project tasks
  • Other duties as assigned

What you bring to this role…

  • Bachelor’s degree in communications, journalism, marketing, or other related field with a minimum of five years relevant experience in marketing
  • Book publishing and bookstore experience preferred
  • Applied knowledge of Chicago Manual of Style and AP preferred
  • Collaborative, client-focused mindset
  • Strong project management skills; must be able to juggle multiple projects and deadlines simultaneously
  • Ability to work independently and with teams
  • Resourceful, extremely detail-oriented, and analytical
  • Excellent copywriting and interpersonal communication skills are a must
  • Demonstrated ability to create and deploy marketing emails using email marketing systems
  • Experience with HTML and email marketing programs
  • Familiarity with Braze, Segment, and Stripo experience a plus but not required

About ATD
ATD provides an outstanding compensation and benefits package. We believe in the development not only of our members and customers, but of our staff as well and offer multiple opportunities for learning. Located within blocks of the King Street metro in Old Town, ATD also helps with transportation costs (parking is free).

We appreciate all our applicants but are unable to return phone calls and emails requesting details on the status of applications or the position. Applicants who bypass the recruitment process are not considered.

ATD is an Equal Opportunity Employer (Race/Gender/Disabled/Veterans) and encourages all qualified applicants to apply.

Join the world’s largest association dedicated to talent development and make a difference in your world.

Please apply here: https://www.vscyberhosting3.com/astd/Careers.aspx?req=19-077&Type=JOBDESCR




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